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About Us

Our mission is to provide a more engaging customer experience by bringing some of the advantages of the web to physical spaces and provide this as an affordable subscription service.

  • Create an immersive A/V environment tailored to each individual using screens at the venue
  • Provide a bridge between smartphones and physical locations from on-site discovery to closing the sale
  • Interact with visitors as soon as they arrive via on-site screens and their smartphones
  • Offer our business subscribers the ability to identify high-potential prospects in real-time, and act upon customer engagement trends

Our Team

Bart DeCanne

Founder & CEO

Bart founded Sophatar with a vision to create a truly novel experience at physical venues by leveraging the various mobile, sensor, video and audio technologies he worked on for 20+ years at chip and OEM electronics companies. Before founding Sophatar, Bart was VP Product Marketing at NASDAQ-listed Audience (since then acquired by Knowles), a leading supplier of voice and audio processors for mobile handsets. Before that, in reverse order, he was business director for Cypress Semiconductor's touchscreen product line, executive director of business management at Maxim Integrated Products for multiple product lines, product line manager at Silicon Labs for video products, and WW marketing manager for mixed-signal video products at Texas Instruments. Bart started his career in his native Belgium at Barco, a leading supplier of professional digital signage and projector solutions. Bart holds a master's degree in Electrical Engineering from the University of Ghent in Belgium, an MBA degree from the University of Texas at Austin, and is the author / co-author of 6 issued patents including a patent that covers Sophatar's proximity signage.

James Bates


James is an experienced high-level executive at technology companies and was most recently an officer of Freescale Semiconductor, a leader in the automotive and IoT technology markets. As the SVP and GM of the Analog and Sensor Group James managed over $900M and 800 people and created an executive turnaround that led to all-time record gross margin. Prior to Freescale, James was VP and GM of the Precision Electronics Group at Maxim Integrated Products, and VP at Silicon Laboratories where he was responsible for management, sales and business activities in the Asia-Pacific region. He built the infrastructure that enabled growth from near 0 to over $300M in locally created revenue. James holds a master's degree in electrical engineering from Brigham Young University.

Our Development Team

Android, IOS, and multimedia developers and designers

A team of professional and experienced web and mobile developers and designers. Depending on the resource needs for our product roadmap and customer projects at any particular time, we can put the right mix of resources on the job in an agile way to ensure on-time and on-spec execution.